"My friend, the panda will never fulfill his destiny, nor you yours until you let go of the illusion of control."

Master Oogway, Kung Fu Panda.


VQR

VQR_2011-2014
VQR_2004-2010


Papers

  • Buratto A & Grosset L (2019) Advertising and promotion in a marketing channel. Applied Mathematical Sciences, 13(9): 405-413. doi:10.12988/ams.2019.9240
  • Grosset L & Viscolani B (2018) A Note on Optimality Conditions for Control Problem with Parameters. Applied Mathematical Sciences, 12(16): 773-782. doi:org/10.12988/ams.2018.8571
  • Grosset L & Viscolani B (2017) A Note on Manufacturing Capacity Problem in High-Tech Industry. Applied Mathematical Sciences, 11(20): 975-983. doi:org/10.12988/ams.2017.7275, MATLAB_folder.
  • Grosset L & Viscolani B (2016) Age-structured linear-state differential games, European Journal of Operational Research, 254 (1): 269–278. doi:10.1016/j.ejor.2016.03.025
  • Grosset L & Viscolani B (2016) Manufacturing High-Tech Products Subject to Rapid Obsolescence, Journal of Optimization Theory and Applications. 170 (3): 993–1008. doi:10.1007/s10957-016-0928-8
  • Buratto A, Grosset L & Zaccour G (2016) Strategic Pricing and Advertising in the Presence of a Counterfeiter. IMA Journal of Management Mathematics, 27(3): 397-418. doi:10.1093/imaman/dpv004
  • Favaretto D, Grosset L & Viscolani B (2016) Advertising a social event in a heterogeneous market. Journal of Interdisciplinary Mathematics, 19(5): 999-1014. doi:10.1080/09720502.2016.1188493
  • Buratto A, Grosset L & Viscolani B (2016) Endogenous Royalty Factor in a Licensing Contract. Yugoslav Journal of Operations Research, 26(3): 263-278. doi:10.2298/YJOR150120014B
  • Grosset L & Viscolani B (2015) Open-Loop Nash Equilibrium in Erickson’s Oligopoly Model. Nonlinear Analysis and Differential Equations, 3(4): 167 - 172. doi:10.12988/nade.2015.537
  • Grosset L (2014) A Note on Open Loop Nash Equilibrium in Linear-State differential games. Applied Mathematical Sciences, 145(8): 7239 - 7248. doi:10.12988/ams.2014.49746
  • Faggian S & Grosset L (2013) Optimal advertising strategies with age-structured goodwill. Mathematical Methods of Operations Research 78 (2): 259-284. doi:10.1007/s00186-013-0443-8
  • Buratto A, Grosset L & Viscolani B (2012) ε-Subgame Perfectness of an Open-Loop Stackelberg Equilibrium in Linear-State Games. Dynamic Games and Applications 2 (3): 269-279. doi:10.1007/s13235-012-0046-7
  • Buratto A & Grosset L (2012) Brand Extension Using a Licensing Contract with Uncertainty Advertising Effects. Applied Mathematical Sciences 6 (89): 4405-4419. ams-2012/ams-89-92-2012/
  • Grosset L & Viscolani B (2011) Advertising and exogenous interference in a segmented market. Journal of Interdisciplinary Mathematics 14 (1): 29-38. doi:10.1080/09720502.2011.10700733
  • Grosset L, Roberti P & Viscolani B (2011) A goodwill model with predatory advertising. Operations Research Letters 39 (6): 419-422. doi:10.1016/j.orl.2011.10.001
  • Grosset L & Viscolani B (2010). Advertising Events in a Competitive Framework. Journal of Optimization Theory and Applications 146 (2): 375-385. doi:10.1007/s10957-010-9648-7
  • Grosset L & Viscolani B (2009) Optimal dynamic advertising with an adverse exogenous effect on brand goodwill. Automatica 45 (4): 863-870. doi:10.1016/j.automatica.2008.10.027
  • Grosset L & Viscolani B (2008) Advertising in a segmented market: comparison of media choices. IMA Journal of Management Mathematics 19 (3): 219-226. doi:10.1093/imaman/dpm040
  • Buratto A, Grosset L & Viscolani B (2007) Advertising coordination games of a manufacturer and a retailer while introducing a new product. TOP 15 (2): 307-321. doi:10.1007/s11750-007-0019-y
  • Buratto A, Grosset L & Viscolani B (2006) Advertising a new product in a segmented market. European Journal of Operational Research 175 (2): 1262-1267. doi:10.1016/j.ejor.2005.06.035
  • Grosset L & Viscolani B (2006) Reciprocal Optimal Control Problems and the Associated Pareto Frontier. Journal of Optimization Theory and Applications 130 (1): 113-123. doi:10.1007/s10957-006-9089-5
  • Buratto A, Grosset L & Viscolani B (2006) Advertising channel selection in a segmented market. Automatica 42 (8): 1343-1347. doi:10.1016/j.automatica.2006.03.015
  • Buratto A & Grosset L (2006) A communication mix for an event planning: a linear quadratic approach. Central European Journal of Operations Research 14 (3): 247-259. doi:10.1007/s10100-006-0002-y
  • Grosset L & Viscolani B (2005) Advertising for the introduction of an age-sensitive product. Optimal Control Applications and Methods 26 (3): 157-167. doi:10.1002/oca.758
  • Grosset L & Viscolani B (2005) Minimum time problems in Economics. Mathematical Methods of Operations Research 61 (1): 23-32. doi:10.1007/s001860400390
  • Buratto A, Grosset L & Viscolani B (2005) Linear models and advertising. Rendiconti per gli Studi Economici e Quantitativi 2005: 107-120.
  • Grosset L, Viscolani B (2004) Advertising for a new product introduction: a stochastic approach. TOP 12(1): 149-167. doi:10.1007/BF02578929
  • Grosset L & Viscolani B (2003) Two symmetric optimal control problems in Economics. Rendiconti per gli Studi Economici e Quantitativi 2003: 107-120.